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DECORFRY is a creative team of young, enthusiastic and eager young entrepreneur Mr. Arun Rankawat. Founded in 2018, with just a vision to make everything Creative and Royal. Decorfry is today among the top Home Decorative brands of India, with a team of Creative designers, having carved a niche in the field of imaginative yet efficient luxury design, across cities of India. We are a brand steeped in Indian history, with a young and vibrant design team that is passionate about preserving the balance between upholding the company’s heritage whilst crafting outstanding, innovative, modern timepieces for today’s world.
Decorfry serve as a curator of the finest historical design the world has to offer. Our collections of timeless, updated classics and authentic reproductions provide a unique point of view and an unmatched combination of inspired design, high quality and unparalleled value. Each season brings a wealth of new ideas culled from our partnerships with the world’s most renowned artisans, allowing us to showcase their unique products, passion and vision.
The Product Design Process
Our Mission And Values
Customer Obsession: Customers are at the center of whatever we do at Decorfry. We ensure that we get the right customer solution in all our initiatives. We establish a long-term relationship with every customer and aim to delight them in every interaction. We aim to set the global benchmark for customer happiness scores.
Honesty & Transparency: We are honest, ethical, and trustworthy in the way we live life. We hold the highest standards of corporate governance in all our
activities. We communicate transparently with all our stakeholders. When we
make mistakes, we are honest and upfront about owning up to them.
Action Orientation: We have a bias for action. We empower our teams to take
fast and well informed decisions. We continuously iterate and learn from our
mistakes. Scale and robustness are built in as we move along.
Stepping Up: We take charge, go the extra mile, and think differently to find
innovative solutions. When in doubt, we push ourselves harder to solve newer
challenges and get better solutions.
Efficiency: We are here to build a long-term sustainable business. We aim to do more with less and focus on zero waste. We believe that a self-sustaining
business will be responsible and solve customer problems in the right manner.